When it comes to “New York,” what will you think of first? Statue of Liberty, Times Square, Broadway, Wall Street, sports games, hamburger, Big Apple, or 24-hour city? The first thing that comes to my mind is “the heartland of entertainment, culture and performing arts industry.” As an arts administrator, for me, New York is an iconic place of the arts industry. I was really looking forward to this cultural exchange tour and was ready to explore the beauty of New York. In this article, I will first share with you what I’ve learned after visiting Flushing Town Hall, followed by how cultural differences influence its marketing and promotion strategies and sources of budget. Lastly, I will talk about the serious impact of the COVID-19 pandemic on performing arts industry in New York.
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